Brief 1 for Unit 11: Animation For Digital Media
Assignment brief – BTEC (NQF) Tower Hamlets College Centre Number: 10524
Assignment title
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Animation Developments and Techniques
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Assessor
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Steve Butler
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Date issued
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2nd March 2017
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Hand in deadline
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20th April 2017
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Duration (approx)
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4 weeks
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Qualification covered
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BTEC Level 1/Level 2 First Extended Certificate in Creative Digital Media Production
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Units covered
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Unit 11: Animation for Digital Media. Brief 1 of 2
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Learning aims covered
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Learning Aim A: Explore developments in animation
Learning Aim B: Understand the uses and techniques of animation
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Scenario
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You are on a placement in the marketing department of Tower Hamlets College.
The department has asked you to create a blog for prospective students interested in media (and in particular animation) that is engaging and informative about the developments in animation, its uses and techniques.
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Task 1
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Write a blog post about these topics:
· Animation technology including early devices such as the Phenakistoscope, Zoetrope, Praxinoscope, Zoopraxinoscope, Kinetoscope, and Cinematograph.
· Developments in technology such as translucent paper, sound, the standardisation of film (the frame rates), computer drawing software, CGI and performance capture
· How Animation works with reference to:
the persistence of vision and beta movement, frame rates (12 fps animation, 24 fps film and 25 fps television), the suspension of disbelief
· The work of a key animator from the pre-digital era of animation (e.g. Walt Disney, Jan Svankmajer, Willis O’Brien, Ray Harryhausen, Len Lye)
· The work of a key animator from the post-digital era (e.g. John Lasseter, the Quay Brothers, Tim Burton, Nick Park.
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Evidence you must produce for this task
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· An exciting blog post that will inform and engage learners interested in animation
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Criteria covered by this task:
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To achieve the criteria you must show that you are able to:
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Unit
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Criterion reference
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Describe how animation works with reference to the development of animation technology
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11
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2A.P1
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Explain how animation works with reference to the development of animation technology
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11
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2A.M1
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Describe the work of two key animators
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11
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2A.P2
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Explain the work of two key animators from different time periods
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11
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2A.M2
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Analyse the significance of the work of two key animators from different time periods
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11
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2A.D1
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Task 2
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Where Animation is Used
On the blog post the following information:
· Where animation and animated content is to be found across digital media sectors. (You must describe the use of animation across two digital media sectors).
· How animation is used for different audiences and for different effects.
(Consideration should be given to: audiences, genres, the purposes of animation across these examples: digital games, moving image and interactive media)
Animation TechniquesOn the blog post the following information:
· Two different animation techniques (e.g. cel animation, rotoscoping, stop motion and computer generated animation)
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Evidence you must produce for this task
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· An exciting blog post that will inform and engage learners interested in animation
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Criteria covered by this task:
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To achieve the criteria you must show that you are able to:
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Unit
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Criterion reference
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Describe the use of animation across two digital media sectors.
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11
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2B.P3
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Explain the use of animation across two digital media sectors with reference to detailed examples.
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11
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2B.M3
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Describe two different animation techniques
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11
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2B.P4
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Explain two different animation techniques in existing examples of animation
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11
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2B.M4
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Evaluate two different animation techniques in existing examples of animation.
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11
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2B.D2
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Sources of information
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Textbooks
Daylet B, – Adobe Photoshop CS6 (Wiley) ISBN:9781118238233 Release date: 4 Apr 2012
Furniss M, The Animation Bible! A Guide to Everything From Flipbooks to Flash(LK, 2008) ISBN: 978-1-85669-550-3
Anderson Feisner E, - Colour (LK, 2006)ISBN: 185669-441-0
Johnson, S, - brilliant Photoshop CS5 (Prentice Hall, 2010) ISBN: 978-0-273-74061-2
Patmore C, The complete animation course (Thames and Hudson, 2003) ISBN: 0-500-28437-7
Murphy M, get started in Animation(A&C Black, 2008) ISBN:978 1-4081-0578-8
Journals
Computer Arts – Show cases artists/designers including contemporary styles and tutorials
Websites
http://www.liaf.org.uk/
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If you have not achieved the Level 2 criteria, your work will be assessed to determine if the following Level 1 criteria have been met.
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To achieve the criteria you must show that you are able to:
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Unit
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Criterion Ref.
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Outline how animation works
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11
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1A.1
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Summarise the work of one key animator
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11
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1A.2
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Identify how animation is used across two digital media sectors
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11
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1B.3
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Outline one example of an animation technique
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11
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1B.4
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